See who won big
The Achievements
The highest award you can get and one that makes you scream with ecstasy. It's I'm-hyperventilating-I-need-a-paper-bag good.
Award of
It's well worth a yell, because this one isn't easy to win, either.
The highest award you can get and one that makes you scream with ecstasy. It's I'm-hyperventilating-I-need-a-paper-bag good.
Award of
It's not really a bronze. Or 3rd place. But, let's face it, you made a helluva a run at it.
The Categories
We're willing to bet that at least one of these categories has your name on it. Choose wisely, and often.
  • Branded Entertainment
    Is it entertainment? Is it marketing? If it's good, no one is the wiser, right?
  • Influencer Marketing
    They're the first in line to the right audiences, putting their reputations to good use.
  • User Generated Content
    The audience helped make it. You gave it a home and voice.
  • Digital/Social Contest
    Who doesn't like a good contest? Especially when it turns fans into customers.
  • Cinematography
    Beautiful shots, done by beautifully talented people to make a point.
  • Experiential
    It doesn't just lie there like a dead fish — it's an experience, folks — and one that really work.
  • Direct Response
    It's nice to know how it's going when it's hot, heavy and direct.
  • Identity Design
    It isn't just a logo. It's that calling card that makes people stand up and notice.
  • Illustration
    Works of fine art — or at least hand-drawn works that perk up your client.
  • Student Work
    It's OK. No need to be shy. Enter your work, let's see what you got.
  • Interactive User Design
    You know how to make digital beautiful on the eyes and easy on the user.
  • App Design
    From utilities to brands doing their thing — is your app making a difference?
  • Motion Design & Animation
    It’s MAGIC. Actually, it’s incredibly talented folk who make beautiful designs and animation.
  • Multi-Channel Campaign
    Who needs a steady when there are so many places to play?
  • Audio
    Sweet somethings being whispered in your ear.
  • Online Advertising
    The stuff you just gotta click, and not ignore.
  • E-mail Marketing
    The marketing that goes right to the top of the inbox, not the spam folder.
  • Out of Home / Environmental Advertising
    The best of billboards and beyond, in the great outdoors.
  • PR
    It's no secret — and you made it that way.
  • Package Design
    That’s quite the package design you’ve got there.
  • Poster Design
    That’s quite the poster design you’ve got there. (Doesn’t have the same ring, does it?)
  • Photography
    Images that make marketing magical.
  • Print Advertising
    Flip the page, get engaged with the best of print.
  • Print Collateral
    No recycle bin for these gems.
  • Product Design
    Tangible, tactile — all yours and it's fabulous.
  • Retail / In-Store / POS
    Like a consumer magnet, drawing them to the land of "buy me."
  • Typography
    The gorgeous language of letters, numbers and so much more.
  • Television (Under $50K Budget)
    It's not about the size of the budget, it's what you do with it that counts.
  • Television ($50K-150K Budget)
    A little more budget girth never hurts.
  • Television (Over $150K Budget)
    Use the blank(ish) check and get rolling.
  • Websites / Interactive Rich Media (Under $50K Budget)
    It's the little budget that could...and can.
  • Websites / Interactive Rich Media (Over $50K Budget)
    It's the big budget that could...and can.
  • Self-Promotion
    More me, please.
  • Responsive Design
    It morphs, it moves, it's outstanding.
  • Content Strategy
    Not just throwing content to the wind.
  • CMS Implementation
    Making management of stuff so much easier.
  • Poster Design
    People can’t stop hanging your work up in their crib.
  • Editing
    The tweaks and moves to get it just right.
  • Corporate / Industrial Campaign
    The corporate ladder has never looked so good.
  • Public Service / PSAs
    Work that's here to serve the greater good.
  • Web Video
    Every year is the "Year of Video." Show us yours. B2B and B2C welcome.
  • Dead Work
    Never saw the light of day — and that's a shame, isn't it?
  • Media Planning
    Squeezing every little bit out of the plan as possible. Quite an art.
Submission Guidelines
Submissions open 2/24/16. All Roseys entries should be submitted by 3/24/16.


Eligible work was conceived, published, posted or aired for the first time between January 1, 2015 and December 31, 2015 — and proof of performance may be requested. Any work that has been previously entered for the Rosey Awards is not eligible. The deadline for entries is March 24, 2016 at 5pmPT. All work submitted must be for real clients, with real marketing objectives. Anything created for the sole purpose of winning an award in the Roseys show is ineligible. All entries must be submitted digitally, via the Roseys website to be eligible for consideration. All entries must be named (i.e. – you, your agency, etc.). Entrants are solely responsible for knowing what work is submitted by each agency/company/individual.


A highly-qualified group of judges, gently coddled by the Portland Advertising Federation (PAF), will determine this year's winners. All judging and procedures are at the discretion of PAF. This panel of nationally (and internationally)-respected judges are responsible selecting their own winners, based on criteria established by PAF.

IMPORTANT: Judges may choose to NOT present an award in some categories — or, conversely, choose to award multiple awards. The judges may move work to categories that represent the work more favorably/accurately. The Rosey Award is presented at the Rosey Awards Show. The Award of Excellence and Award of Merit are given to the recipient after the evening of the show. The judges will collaboratively pick one Best Of Show winner from all entries submitted.

Frequently Asked Questions

What do I need to do to get started?

  1. Create an account and a username and password. This is so you can log back in later and add more work, or edit your previous entries.
  2. Add projects. You can add single items or multiple pieces of a campaign.
  3. Review your submissions and check out. We accept credit card payments online.

What formats do you accept for my creative samples?

  • Images: JPEG, PNG or GIF not to exceed 2 MB each.
  • Video: A link to the video (Vimeo, YouTube, etc.)
  • Audio: A link to the audio file (Soundcloud, etc.)
  • Flash: SWF not to exceed 2 MB each.

Should my work be entered as a campaign or several singles?

It’s 100% up to you. Determine how the work looks best and what works logically — is it better on its own or as a group/campaign? If you would like to double up (enter a campaign and singles), that’s totally fine.

What if I want to enter the same campaign in multiple categories?

Go for it! Choose the categories that make the most sense and enter away.

I have a question that isn’t answered here.

Get in touch with us at 503-496-0200 or We’ll help you with any questions you have.

I would like to sponsor this year’s Roseys.

Well, well — that would be fantastic. Contact us at 503-496-0200 or and we’ll let you know what’s available.

How can I get involved with the event?

If you would like to volunteer in event planning or at the event itself, please contact us at 503-496-0200 or email

The Judges
  • Julia Melle
    Executive Creative Director, Publicis, Dallas, TX
    Julia brings relentless creative passion and well-rounded thought leadership to each of her clients. From big brand advertising to loyalty, digital and direct marketing, you name it, she’s done it, with over 22 successful years in the business. Before joining Publicis Hawkeye, Julia spent nine years with Leo Burnett where her work for P&G’s Always and Kellogg’s Special K broke all-time share records and brought home some serious creative hardware including Cannes Lions, Addys and Effies. She brings the same creative leadership to all her current clients. As a former collegiate swimmer, Julia loves competitive sports, which is a really good thing since she lives in a house full of boys. If she’s not working, she’s writing her children’s book series, exercising, reading or running a zone defense with her husband Chris and their three boys, Peter, Michael and Boden.
  • Jim Elliott
    Global Chief Creative Officer, Arnold Worldwide, Boston, MA
    Jim Elliott joined Arnold Worldwide, as Global Chief Creative Officer in March of 2015 and drives the creative product across the network. Before joining Arnold, Jim served as Chief Creative Officer of Y&R New York, where he worked on leading national and global clients, including: Land Rover, Dell, Campbell Soup Company and Virgin Atlantic. During his tenure, he helped the agency amass numerous and varied globally recognized awards, including: Cannes Lions, CLIOs, D&AD, ANDYs, One Show, Radio Mercury Award, London International, New York Festivals, The Web Marketing Association, ADC and AICP. Prior to taking the creative reins at Y&R New York, Jim was Group Creative Director/Writer at Goodby Silverstein & Partners SF, where he helped create iconic work for Hyundai, Haagen-Dazs, Denny’s, Comcast, HP, Yahoo!, Netflix, and Sonic Drive-In. Jim is the proud father of three boys (two human, one K-9) and the proud husband to one wife (human).
  • Will Chau
    Creative Director, GSD&M, Austin, TX
    Will Chau was destined to inherit his father's Swedish and Chinese smorgasbord. That all changed, though, when his high school art teacher granted him a scholarship to the Art Center College of Design Saturday High program. This exposure to the world of advertising and design would change the course of Will's life. Over his career, Will has created award-winning work for clients such as BMW, Southwest Airlines, Kohler and Kia Motors, among many others. His work has been featured in Cannes, The One Show, Communication Arts, Graphis, and The London International Automotive Awards. Will has been a featured writer for The Huffington Post, as well as a speaker/panelist at The Academy of Art in SF, The One Club in NY, AIGA Austin, St. Edwards University and The McCombs School of Business at University of Texas. A proponent of diversity in advertising, he was nominated in 2015 for the “Change Agent” Award by The Adcolor Conference. Passionate about teaching and believing that there needed to be an alternative to the traditional model of expensive higher education, Will founded The Austin Creative Department in the summer of 2011, where he has solely taught the majority of the classes. His proudest moment: seeing Facebook postings from his first scholarship student enjoying her new life in Chicago as an art director at Leo Burnett.
  • Vicki Maguire
    Creative Director, Grey, London, UK
    A promising career in fashion design was cut short when Vicki discovered she couldn't draw. Encouraged by her mentor Paul Smith to write her ideas down instead, Vicki soon found her way into the world of advertising. Vicki has spent the past 15 years developing campaigns, thoughts and ideas for agencies such as Ogilvy and Wieden+Kennedy before joining Grey London working on briefs as diverse as full fat butter and the British Heart Foundation (BHF). Vicki has collected more than 35 major awards for her BHF 'Hands only CPR' Vinnie Jones campaign – which has now saved 39 lives (and counting) – while The Angina Monologues, also for the BHF, earned her a coveted British Comedy Award. The Institute of Practitioners in Advertising (IPA) voted Vicki advertising's Woman of Tomorrow, while she's also been named one of D&AD's 20 most influential women in advertising. She also own and runs vintage East End sweetshop Suck and Chew. Iconic work or Kola Kubes, she's the go-to girl.
  • Daniele Monti
    (Former) Global Creative Director, Starbucks, Seattle, Wa
    Daniele was born and raised in Florence, Italy where he graduated from art school with a major in graphic design and photography. After several experiences with local design firms and ad agencies, he moved to the U.S. in 1994. He worked as senior designer and then creative director for brand design and digital firms for over a decade before joining the creative studio within Starbucks Coffee Company as Creative Director in 2009. He was then promoted to Vice President of Global Creative for the Starbucks portfolio of emerging brands and was in that role until the last December. In the course of his career, Daniele operated within a broad variety of design disciplines, from brand expression systems to consumer packaging, retail customer experience to digital and e-commerce. He is currently working as an independent design consultant, mainly in the space of consumer packaging and strategic brand design.

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